When stakes are high & budgets are low getting your story across to potential customers quickly with greater impact is one of the most important things you can do. This workshop gives strategies to ~ Tell an authentic brand story ~ Make the most of limited budgets ~ Express your unique, personal TWIST and have fresh ideas.
Tag: branding
Branding expert Julie Cottineau shares her insight in this free interview series hosted by Tiffany Scott. She joins 21 other experts giving their top tips to help you Mastered our Message, create an In-Demand Brand and become known as an Authority. Find out how to take your message and brand to the NEXT LEVEL. Visit http://bit.ly/
POSTPONED DUE TO WEATHER – STAY TUNED FOR RESCHEDULE DATE. THANK YOU! Join Julie Cottineau, BrandTwist CEO & Founder, Former VP of Brand for Virgin for an in-person, interactive branding workshop. Learn to identify your most profitable targets, what they need, how to reach them and how to create loyal fans. Perfect for the small business owner, entrepreneur or non-profit! $15 members. $20 non members. Must pre-pay. Includes appetizers + cash bar.
Everyone knows how important exercising is to living a healthy lifestyle- but honestly many of us would rather sit on the couch with a pint of double fudge chocolate than train for a marathon- we feel defeated if we don’t confirm to the “ultimate athlete” image of many fitness brands.
Outdoor Voices is disrupting the fitness industry by literally “freeing fitness from performance.” The technical apparel brand creates stylish and flattering active-wear for everyone. Outdoor Voices believes in “doing things”, whether it’s going for a jog, riding a bike, or walking your dog. The brand engages consumers and allows them to write their own definition of fitness.
It all stems from the brands founder, Tyler Haney, who was recently featured in Forbes “30 under 30.” The 28-year-old powerhouse attended Parsons School of Design, and by TWISTING her love of staying active and simply “doing things,” she was able to build a truly iconic brand in just three years. Her TWIST allows Outdoor Voices to stand out amongst giants like Nike, Under Armour, and Adidas, who instill a typical “go hard” and “beast mode” mentality.
Tyler told Fashionista “We talk a lot about OV being the hiking buddy that brought the snacks.” Her spot-on perspective of the industry, and her undeniable passion drives Outdoor Voices to dominant success.
Headquartered in New York and Austin, Outdoor Voices brought in over 22.5 million in venture capital, and the community continues to explode across the nation. The future is looking extremely bright for this brand with a TWIST.
Is your brand pushing a traditional viewpoint or lightening up and letting consumers define their own ideal benefit? Think outside the box and TWIST to break away from competition.
David Scherzer is a 24 year old marketer and copywriter, who puts a narrow focus on storytelling. He obtained a bachelors degree in media studies at CUNY Queens College, and continues to exercise his marketing-muscle and work with some of the industries greats. Not to mention, he’s a massive soccer fan. Chat with him at davidascherzer@gmail.com. Or connect on LinkedIn.
Finding the right TWIST can help your brand innovate and deliver. In TWIST: How Fresh Perspectives Build Breakthrough Brands, Brand School founder Julie Cottineau provides a clear road map to build a stronger more distinctive brand – complete with examples from real life small business owners who have successfully completed our Brand School program. Pick up your copy today.
In this interview for the Hispanic Marketing & Public Relations website host Elena del Valle discusses how you can TWIST to build a power brand with BrandTwist & BrandSchoolOnline.com Founder and Best Selling Author of TWIST: How Fresh Perspectives Build breakthrough Brands, Julie Cottineau.
You’ll learn how to look for TWISTS that bring customers deeper into the experience of your brand and inspire them to share and help keep your product, service or business on the social radar.
Click HERE to listen.
Finding the right TWIST can help your brand innovate and deliver. In TWIST: How Fresh Perspectives Build Breakthrough Brands, Brand School founder Julie Cottineau provides a clear road map to build a stronger more distinctive brand – complete with examples from real life small business owners who have successfully completed our Brand School program. Pick up your copy today.