Twist Your Brand Workshop

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TWIST YOUR BRAND, GROW YOUR BUSINESS

With Julie Cottineau, Founder & CEO BrandTwist

Ever wonder how Richard Branson manages to shake things up every time, in so many different industries? Julie Cottineau, spent 5 years as the VP of Brand for Virgin in North America and worked closely with Sir Richard and other successful entrepreneurs. Now the Founder and CEO of BrandTwist.comand Brand School, the premier online branding school, and Best-selling Author of TWIST: How Fresh Perspectives Build Breakthrough Brands(Panoma Press 2016), Julie will share tools and tips to Breakaway from “Me too” marketing. You will learn how to:

  • Tell an authentic & compelling brand story
  • Make the most every marketing dollar
  • Find & express your company’s unique TWIST
  • TWIST with your favorite brands for fresh ideas

Lessons learned from Virgin, Nike, IKEA, Apple, Google and Starbucks (among others) will inspire new ideas in your category.

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TWIST YOUR BRAND, GROW YOUR BUSINESS

Interactive Branding Workshop

with Julie Cottineau, Founder & CEO BrandTwist

Ever wonder how Richard Branson manages to shake things up every time, in so many different industries? Julie Cottineau, spent 5 years as the VP of Brand for Virgin in North America and worked closely with Sir Richard and other successful entrepreneurs. Now the Founder and CEO of BrandTwist.comand Brand School, the premier online branding school, and Best-selling Author of TWIST: How Fresh Perspectives Build Breakthrough Brands( Panoma Press 2016), Julie will share tools and tips to Breakaway from “Me too” marketing. You will learn how to:

  • Tell an authentic & compelling brand story
  • Make the most every marketing dollar
  • Find & express your company’s unique TWIST
  • TWIST with your favorite brands for fresh ideas

Lessons learned from Virgin, Nike, IKEA, Apple, Google and Starbucks (among others) will inspire new ideas in your category.