Unless you are living under a rock, you have no doubt seen Apple’s iPad launched yesterday.
I am in awe of the design and the user interface. But as I fight off falling head over heels under the powerful Apple spell…I do have a few questions.
First, I am wondering what this is meant to replace. While it would be nice to imagine this will just grow the market, on a more practical level I think at least for some people it will need to displace at least one of their current devices.
As my husband said, if I were to take this on the plane- what would I then leave at home?
My i-touch which allows me to watch TV and movies but also has the advantage of fitting in my purse?
My laptop which does double duty as a business tool?
My portable DVD player?
My Kindle? This seems like a pretty obvious replacement choice. But I don’t think the Kindle penetration is broad enough to really make this a viable market to go after.
I’m also wondering how you keep this clean/protected with no top.
I guess an accessories industry will quickly fill this gap- like it did with the Kindle.
I’m also not crazy about the name. Pad seems too flat and somewhat reminiscent of feminine protection. (Sorry guys, but I wonder if the women agree with me.) I had heard they almost went with i-Slate. I actually prefer that name. I love the contrast of something so primitive with a product that’s so obviously space age.
No doubt it will be a huge success…but I am still interested in your thoughts on these questions.
That’s my point of view. What’s your twist?
Will you be waiting in line to buy the new iPad?