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Category: QuickBite

QuickBite

Julie Cottineau
1 Comment
October 14, 2009
Brand Fit and Stretch, QuickBite

“The apparel world is littered with companies who ruined their businesses trying to change their image and reach a different customer.”

– Gerald Barnes, the president of Neiman Marcus Direct

quoted in NY Times October 11, 2009 speaking about designer Eileen Fisher and her attempt to reach out to a younger, hipper audience.

QuickBite

Julie Cottineau
1 Comment
October 8, 2009
QuickBite

“Many Americans unwittingly eat ‘impostor’ lobster from Canada. They have to trust my name.”

– Linda L. Bean, LL Bean Heiress

Speaking on her attempts to create a new brand of certified lobster under the Bean name, quoted in the New York Times, October 7th, 2009.

QuickBite

Julie Cottineau
2 Comments
October 6, 2009
Customer Relations, QuickBite

“Nice is the new mean.”

– Lauren Zalaznick, NBC Universal

Speaking on a new trend in friendlier customer service in Hollywood’ s A- list hotels, quoted in New York Times, October 4th, 2009.

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