Brand Building Innovation Roundtable

In this roundtable event Julie Cottineau, former VP of Brand for Virgin, discuss strategies to strengthen your brand & innovate for business. We’ll explore these crucial questions: 1) WHO are important targets for the brand? 2) WHAT is going to compel them to stay loyal? 3) WHY should they believe you? 4) HOW is brand felt in every touch point/transaction?


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