Do Blondes Have More Fun? Starbucks Thinks So

I recently came across this new Blonde coffee variety from Starbucks and I think it’s a great example of a name that’s descriptive without...

Grab a Branding Buddy This Winter

Winter can be a tough time to get creative During the winter you can really start to feel cooped up. (Most West Coasters need not...

Small Business Brand TWISTS – Dr. Tim Aquatics

Dr. Tim runs an aquarium supply company and has an impressive list of professional credentials including a Ph.D. in ecology, evolution and marine biology....

Add a Fresh Twist

This post is part of our series, “Thirteen Tips For Stronger Branding.” See the rest of the series HERE.  TIP #12: INNOVATE NEW BRAND IDEAS BY ADDING A FRESH TWIST Fresh ideas...

Walk Your Talk by Living Your Brand Promise Every Day

Last week we talked about the importance of Transcending the Ordinary, the issue is though that it can’t end with one idea or one-touch...

March Madness – Instant Replay

This webinar series replay offer has expired. Sign up to receive our email to stay up-to-date on more  free webinars, replays and additional tools...

Not Your Daughter’s Jeans

I had a recent request from a reader to write a piece on these. (I love requests BTW). Have you seen this brand? They are actually called...

Find the Perfect Match for Your Brand

There's not a lot new about online dating. Or is there? HowAboutWe added a fresh, unexpected twist to their dating service by coming at things...

Love YOUR Brand

I officially declare February the month to LOVE YOUR BRAND! Taking care of YOUR brand helps you do a better job for your clients....

Build Your Verbal Identity

This post is part of our series, “Thirteen Tips For Stronger Branding.” See the rest of the series HERE. TIP #3: BUILD YOUR VERBAL IDENTITY The right words are...
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