Do Blondes Have More Fun? Starbucks Thinks So
I recently came across this new Blonde coffee variety from Starbucks and I think it’s a great example of a name that’s descriptive without...
Grab a Branding Buddy This Winter
Winter can be a tough time to get creative
During the winter you can really start to feel cooped up. (Most West Coasters need not...
Considerations for Choosing Your Small Business Name
This is a guest post submitted by Sarah Levy of Merchant Express. Visit the Merchant Express Resource Center for more great small business resources.
What’s in a name? When...
Are You a Hybrid Mom?
What is a Hybrid Mom?
Hybrid Mom is a magazine I learned about at last week's Women's Conference.
How do you know if this magazine is...
Sweeten Your Brand’s Impact with a Meaningful Cause
Can a product brand have a higher purpose and not seem like it's just jumping on the "cause" band wagon? Well, we believe that...
A Great Brand is a Story Well Told
One Woman Wines.
I knew there was something different and special about this brand the moment I saw the sign from the Highway.
I was biking...
Hone Your Elevator Pitch
This post is part of our series, “Thirteen Tips For Stronger Branding.” See the rest of the series HERE.
TIP # 10: HONE YOUR ELEVATOR PITCH
No...
Add a Fresh Twist
This post is part of our series, “Thirteen Tips For Stronger Branding.” See the rest of the series HERE.
TIP #12: INNOVATE NEW BRAND IDEAS BY ADDING A FRESH TWIST
Fresh ideas...
Sweeten Your Brand with Innovation
Valentine’s Day has just passed. Searching to find a sweet little something to give as a gift online became a bit of a chore,...
Build Your Verbal Identity
This post is part of our series, “Thirteen Tips For Stronger Branding.” See the rest of the series HERE.
TIP #3: BUILD YOUR VERBAL IDENTITY
The right words are...