Brand Culture

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One of our recent Facebook posts featured the Gladstone Hotel in Toronto, Canada. Our attention was drawn to this independent hotel because of how...

It takes more than a catchy logo, flashy colors and a little bit of “shake your hips” and “show some leg” to create a...

Most of us are creatures are habit. We've got a systematic way we go about our day: wake up, brew coffee, go to the office,...

Winter can be a tough time to get creative During the winter you can really start to feel cooped up. (Most West Coasters need not...

It's my final tip in the 13 Tips for Stronger Branding blog series! On behalf of BrandTwist, thank you so much for reading through the...

I don't have a crystal ball, but that doesn't stop me from having some opinions about what the year to come has in store. Check...

This post is part of our series, “Thirteen Tips For Stronger Branding.” See the rest of the series HERE. TIP #8: FIND MOMENTS THAT MATTER Many marketers...

This post is part of our series, “Thirteen Tips For Stronger Branding.” See the rest of the series HERE. Branding is about experiences, but too often...

This post is part of our series, “Thirteen Tips For Stronger Branding.” See the rest of the series HERE. TIP #3: BUILD YOUR VERBAL IDENTITY The right words are...